Creating a campaign to feature Facebook Co’s stance on updating internet regulations, we looked into the history of the internet, and brought to light the fact that it had been 26 years since internet regulations had been updated. Beyond bringing it to life in animation and live action on screen, we kept the nostalgia theme running in our out-of-home, social, and online.
Beyond this campaign I also worked at Meta while it was rebranding to Facebook Company and then as it transitioned to Meta. Attached is some of the work we did with the internal brand team to differentiate the Facebook branding from the new FB Company Branding.